Only 5% of Your Audience is Ready to Buy Today

Right now, someone is building a mental shortlist of brands they'll choose from in 6 months.

Are you on it?

Here's what a decade in content marketing has taught me:

Your future customers are choosing right now.

Not about buying - about remembering.

And content marketing isn't just about what you post today - it's about building the memory that converts tomorrow's buyers.

Think about your last big purchase:

You followed certain brands for months before buying

Their content kept them in your mind

You chose from the brands that stayed memorable

This is where most content strategies fail:

They chase engagement today (likes, comments, shares) while failing to build the memory that converts the 95% who'll need them tomorrow.

It's an expensive content mistake.

Because when that 95% finally needs what you offer, they won't start researching from scratch.

They'll return to the brands whose content has been building trust and memory all along.

How to Fix Your Content Strategy:

Stop creating forgettable content

Random posts that chase trends

Promotional content that gets ignored

Misaligned content that attracts the wrong audience

Start building memory through content

Strategic storytelling that connects

Valuable insights worth returning to

Content that makes you the obvious choice

Create content for future conversion

Build trust before they need you

Stay memorable through consistent value

Become their natural choice when ready

Remember:

Content marketing isn't just about today's engagement - it's about tomorrow's customers.

Want to build content that makes you unforgettable?

Let's have a chat:

Book a Call

Because tomorrow's customers are choosing their brands today.